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The Simpsons Convert to Islam
By Justin Clark
Thursday, October 20, 2005
Regardless
of anyone's statements on its current quality or whether
they're making the jump to the big screen or not, it's
a simple fact that The Simpsons is still so ingrained
into American culture that many of us couldn't see television
without it.
But will the Middle East see it the same way?
In an attempt to attract younger viewers, Arab satellite
network MBC has just decided to broadcast an Arab translation
of The Simpsons, now renamed "Al Shamshun"
The word "translation" is an important one. Considering
the show itself is American as apple pie, the melting
pot of different practices and humor isn't likely to
be accepted with the same everyday occurence manner
as it is here. In fact, many of the most basic elements
of the show, Homer's love of pork products, beer, and
the show's tackling of sensitive issues here and abroad,
would come across downright blasphemous in the Muslim
world.
And it's with that in mind that the show is forced
to undergo changes. There's the expected name changes,
of course: Homer is now Omar, Bart is now Badr. But
along with that comes a lot of smaller changes. Beer
is being replaced with soda. Donuts are now Arab pastries
called cake, and certain shots of Homer eating pork
products are being deleted altogether.
In effect, it's a whole new show, something Simpsons
producer Al Jean is in full agreement with. Jean told
ABC News, "If he doesn't drink and eat bacon
and generally act like a pig, which is also against
Islam, then it's really not Homer anymore."
Nevertheless, the show is going on, with the coveted
20 and younger age group as its target. Seeing as that
target is 60% of the Arab world, that's no laughing
matter. Says MBC rep Michel Costandi in the same ABC
piece, "I think The Simpsons will open new horizons
for us, into the future."
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